The Indian Ice Cream Manufacturers Association (IICMA) marked Ice Cream Day across India on March 27, encouraging consumers to celebrate the country’s growing love for ice cream as a year-round indulgence rather than just a seasonal treat.
The association highlighted how ice cream today spans from street-side vendors to premium parlours, uniting consumers across demographics while creating employment for millions and contributing significantly to economic growth.
IICMA emphasized the cultural and historical roots of frozen desserts in India, tracing them back to traditional favourites like kulfi and falooda from the Mughal era, while also showcasing modern innovation through diverse flavours such as mango-chilli. The association noted that each scoop supports jobs, fuels innovation, and strengthens the broader dairy ecosystem, particularly benefiting rural livelihoods and dairy farmers.
The industry body also urged consumers to choose hygienic, high-quality and locally produced ice cream, reinforcing trust and sustainability within the sector. Ice Cream Day serves as a platform to promote responsible consumption while spotlighting the role of IICMA members in adopting sustainable practices and sourcing local dairy inputs.
As a professional non-profit body, IICMA continues to focus on improving manufacturing standards, ensuring food safety, and driving long-term growth of India’s ice cream industry.
Source: Dairynews7x7 29th March, 2026 Read full article here
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