ITC Foods’ dairy & beverage biz to focus on volume in FY25: COO
Dairy and beverages maker ITC Foods is gearing up for volume-led growth in FY25 on the back of commodity pricing stabilising, an expanded summer portfolio, and enhanced reach in smaller geographies, COO Sanjay Singal told FE. “In the last few months, prices of milk have come down after going up by at least Rs 10 […]
ITC targets double-digit market share for milkshake in FY24
Fast-Moving Consumer Goods (FMCG) major ITC Ltd is expecting a double-digit market share in FY24 in smoothies and milkshake beverage categories. The company offers smoothies under the brand — Sunfeast smoothies with milk and real fruits in mango, strawberry, litchi and peach-pineapple flavours. It also offers a dark fantasy chocolate shake. “We were only selling […]