65-ml Frooti packs, 85-ml packs of flavoured milk-Shrinkflation is back

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As input prices, which were benign for a few quarters, turn inflationary, the spectre of shrinking packs looms large within the fast-moving consumer goods (FMCG) segment. This summer has seen the trend make its way back, albeit slowly, and in select categories. Companies have been cautious when reducing pack sizes, describing the move as a […]

Fodder cost whips up milk prices: R S Sodhi

While cereals inflation of 12 to 13 percent has caught headlines, the second largest factor pushing up food inflation is milk prices. In February Consumer Price Index (CPI) data showed milk prices up by 9.6 percent from year-ago levels; higher than an already elevated 8.8 percent year-on-year rise in January. And while cereal prices will […]

Milk in short supply, Karnataka comes up with a solution

EVEN AS worries over cereal inflation are receding — with temperatures not rising as much to damage the standing wheat crop — it is milk that’s increasingly becoming a cause for concern. he Karnataka Cooperative Milk Producers’ Federation (KMF) has recently hiked the price of full-cream milk, sold under its ‘Nandini’ brand, in a rather […]

Cadbury Dairy Milk chocolate bar is hit by shrinkflation

Shoppers are being hit with a bad news onslaught as the cost of living crunch hits like a mugger and Cadbury Dairy Milk chocolate is the latest victim. Supermarket executives have warned that they cannot swallow the rising costs to keep shelf prices the same as inflation reached a 30 year high  of 6.2 per […]