Nutrifit Your Family, says Mother Dairy in new ad for probiotics range

Mother Dairy, the country’s beloved milk and milk products major, has rolled out a new digital campaign – Nutrifit Your Family – especially for its dairy-based probiotic portfolio ‘Nutrifit’. The newly introduced campaign is aimed to position its dairy-based probiotic range of products for all age groups within a family, including kids, teenagers, adults, etc. […]

Over 200 Dairy Veterans Opposes the Proposed NDDB Amendment Act

Over 200 dairy cooperative industry veterans have written to the Union government and concerned ministries, opposing the proposed amendments to the National Dairy Development Board (NDDB) that could privatise the body. In a memo dated January 18, 2022, the Government of India (GoI) asked for suggestions from the general public on the proposed NDDB Amendment […]

Over 200 Dairy Veterans Opposes the Proposed NDDB Amendment Act

Over 200 dairy cooperative industry veterans have written to the Union government and concerned ministries, opposing the proposed amendments to the National Dairy Development Board (NDDB) that could privatise the body. In a memo dated January 18, 2022, the Government of India (GoI) asked for suggestions from the general public on the proposed NDDB Amendment […]

Mother Dairy to increase marketshare in organised ghee segment

Leading milk supplier Mother Dairy on Monday said it will focus on increasing its market share in the organised ghee segment, having an estimated market size of Rs 40,000 crore, by expanding retail chain distribution five times over the next few years. At present, Mother Dairy sells ghee through 10,000 retail stores in 150 towns. […]

The government advise NDDB to extend RTI Act to Mother Dairy

The National Dairy Development Board (NDDB) has been advised to bring all its subsidiaries, including Mother Dairy, under the RTI Act, 2005, the government said on Friday. In a written reply to the Rajya Sabha, Union Minister of Fisheries, Animal Husbandry and Dairying Parshottam Rupala said the NDDB has been advised “to extend the provisions […]

Ananda and Mother Dairy are value for money brands in dairy whiteners

There has been a surge in the consumption of dairy whiteners these days. Those who use them in coffee and tea find it dissolves easily and gives their tea a very great whitening ability. We have a good number of dairy whitener brands available in the market which gets sold on different claims. Be it […]

India’s large dairies taking notice of Plant based alternatives to milk

Country’s Big Dairy Companies such as Amul, Mother Dairy , and other national and local milk co-operative brands that dominate India’s dairy sector has taken notice of the rising popularity, if not success, of soy, oat, and other alternatives to milk. As per The Economic Times report, India’s market for plant-based milk and meat replacements is quite tiny, […]

Mother Dairy back in the black with a net profit of 186 Cr in FY 21

After two years of posting losses, Mother Dairy Fruits & Vegetables Pvt Ltd is back in the black with a net profit of ₹185.80 crore in FY20-21 compared to a net loss of ₹157.70 crore in FY19-20. However, according to its latest RoC filing sourced from business intelligence platform Tofler, the company’s total revenues remained […]

Mother Dairy to set up 700 exclusive consumer stores in NCR by FY23

Mother Dairy on Thursday opened 15 kiosks in the NCT of Delhi in a single day. Of the 15 kiosks, nine have been established in 9 campuses of Delhi Skill and Entrepreneurship University (DSEU) and six in Delhi Cantonment area. Mother Dairy will establish over 700 exclusive consumer touchpoints in the national capital by 2022-23 […]

After Amul and Mother Dairy, Gokul also raise milk price by Rs 2 per liter

The Kolhapur District Milk Producers Cooperative Union, owner of the Gokul Milk brand, has announced an increase in the price of milk in Maharashtra by Rs 2 per liter from Sunday. However, this price increase will not be applicable to Kolhapur, Sangli and Konkan. A statement released on Saturday indicates that Gokul has increased the […]