Chocolate V/s Traditional Mithais: The more the merrier

ACCORDING TO THE International Cocoa Organisation, India’s per capita consumption of chocolate is between 100 gm and 200 gm a year, much lower than Japan, which consumes around 2 kg of chocolate per person per year, and even Europe, where the consumption lies between 5 kg and 10 kg a year. Yet, chocolates seem to […]
Traditional sweetmeats or Mithai not confectionery, to attract 5% GST

Traditional Indian sweets cannot be categorised as ‘confectionary’ and malai sweets too may be treated as sweetmeat for applicability of GST, according to the Madhya Pradesh Authority for Advance Ruling. Confectionery includes sugar boiled sweets, lozenges, chewing gum, chocolate and ice lollies or edible ices, cakes, pastries, caramels and fudges. These attract GST at the […]
Amul’s Honest ingredients inside campaign for Indian sweets launched

The Indian traditional sweets market is dominated by local halwais .And Amul is investing its milk muscle to get a piece of the ‘Mithai’ business. Top dairy brand Amul is upping its presence in the mithai (traditional sweets) market in India. Amul’s Mithai portfolio currently has close to 30 products, around eight of which were introduced in the last […]