What Does “Milk” Mean to Indian Consumers?

An article by Kritika Singh The Swedish oat-milk brand Oatly has been considered one of the pioneers of the Farm transition movement ever since the company first supported a dairy farmer’s switch to plant-based farming back in 2017. As a result, the farmer was able to increase his profits while also decreasing his greenhouse gas […]

Eating locally grown foods seasonally is more environment friendly

The climate crisis is well and truly here, as we all know, and it’s only natural to wonder how we are all contributing to it. What we eat has far-reaching effects on the environment and the journeys our foods undertake to get to our plates can tell us a lot about climate change. From the […]

Dairy, Horti, Eggs, Meat performed better than state controlled grains

The Union government recently released the second Advance Estimates for horticulture production for 2020-21, which once again showed that output there has been higher than food grain. The data shows that over the past 10 years, not only horticulture but the production of eggs, meat, milk and also fruits and vegetables have been faster than conventional […]

Amul is cleared of blames by ASCI over its stand on integrity of milk label

Amul’s stand on ‘milk’ has been vindicated. The Advertising Standards Council of India (ASCI) has dismissed three complaints filed by animal rights organizations . Namely Beauty Without Cruelty (BWC), People for Ethical Treatment of Animals (PETA) and Sharan India . They had complained against homegrown dairy giant’s ‘Myths vs Facts’ advt . This advt according […]

Milk has a unique identity: All others are clones and derivatives

The buzz around veganism and resurgent drive for pushing plant-based drinks have exposed the Indian dairy industry to a new potential risk. The risk is that of confusing consumers between milk as is conventionally known, and milk that is derived from plants and non-mammal sources. That could lead to misinformation and misunderstanding. While there is […]

Dairy, MSP and FCI: Myths and realities

Comparing the cereal economy with dairy sector is illogical. Despite their faults, MSP regime and FCI are relevant There has been a considerable amount of debate and discussion on the new the farm legislation, which has raised concerns over the relevance of the Minimum Support Price (MSP) mechanism. Also, the Food Corporation of India (FCI) […]

Veganism in India – Would it impact dairy consumption ?

An article by : Neharika Sharma India is the world’s largest producer of milk. It is a notable global player in milk production, contributing 22 per cent of the total. Regardless of COVID-19 outbreak, the milk production in India increased by six per cent in 2020. Having said that, let us discuss a new growing […]

Vice President M Venkaiah Naidu recommend use of Milk in mid day meal

Vice President M Venkaiah Naidu on Monday suggested that milk be included either in breakfast or mid-day meals to improve the nutritional levels of children. Naidu spoke to Union Women and Child Development Minister Smriti Irani in this regard, an official statement said. Irani assured Naidu that the central government would consider recommending to all […]