Sugar tax on fizzy drinks to include milkshakes and others
The government is proposing to extend the sugar tax on fizzy drinks to include milkshakes and similar drinks, impacting both dairy-based and non-dairy alternatives. the move follows Chancellor Rachel Reeves’ announcement in the autumn budget last year that the government would explore expanding the tax to encompass these beverages. The plans, which remove an exemption for these drinks from the existing […]
ITC Foods’ dairy & beverage biz to focus on volume in FY25: COO
Dairy and beverages maker ITC Foods is gearing up for volume-led growth in FY25 on the back of commodity pricing stabilising, an expanded summer portfolio, and enhanced reach in smaller geographies, COO Sanjay Singal told FE. “In the last few months, prices of milk have come down after going up by at least Rs 10 […]
Varun Beverages to expand capacities of juices, value-added dairy items in 2024
Varun Beverages, leading bottler of beverage major PepsiCo, is expanding its production capacities in the juices and value-added dairy products segments in 2024, according to the latest annual report of the company. Besides, Varun Beverages Ltd (VBL) is strengthening its distribution network and chilling infrastructure, which is essential to enhance presence in the existing and […]
ITC targets double-digit market share for milkshake in FY24
Fast-Moving Consumer Goods (FMCG) major ITC Ltd is expecting a double-digit market share in FY24 in smoothies and milkshake beverage categories. The company offers smoothies under the brand — Sunfeast smoothies with milk and real fruits in mango, strawberry, litchi and peach-pineapple flavours. It also offers a dark fantasy chocolate shake. “We were only selling […]