Provilac Announces Launch of Lactose-Free Cow Milk in India

Provilac, one of the fastest-growing neo-age premium milk delivery firms in India, announces the launch of lactose-free cow milk. Currently, standing at an annual turnover of 50 Cr., the Angel-funded start-up is planning to massively expand its milk offering. With this launch, Provilac is looking to capture a 10-20 percent market share of the lactose-free […]
ITC’s dairy business to focus on east India for next few years

The dairy business of diversified conglomerate ITC Limited will focus on east India, particularly West Bengal and Bihar, for the next few years, a company official said on Wednesday. Speaking to reporters on the launch of lactose-free milk here, chief operating officer (COO) of dairy and beverages business of ITC Sanjay Singal said that the […]
Fairlife is The Coca-Cola Company’s Newest Billion Dollar Brand

Fairlife, LLC, a subsidiary of the Coca-Cola Company, has surpassed $1 billion in annual retail sales. Founded in 2012, Fairlife has pioneered ultra-filtration in the dairy industry through its portfolio of better-for-you products that are leading the value-added dairy category. Over the last decade, fairlife has remained committed to innovation and provided consumers with high-quality nutrition […]