Major dairies are concerned about the health claims of Plant beverages
An old but interesting article On World Vegan Day this year, the Internet was rife with a list of celebrities who have adopted a life free of animal products. The names included actors Aamir Khan and Sonam Kapoor, and cricketer Virat Kohli. Then there are premium magazines that fill in readers about elaborate vegan diet […]
Hershey expands its plant based drinks brand Sofit to Almond milk
Plant-based foods and beverages are drawing consumer interest in various parts of the world as consumers switch to plant-based alternatives within meat and dairy products Local arm of American chocolate and confectionery manufacturer Hershey on Tuesday said it has expanded its portfolio of plant-based drink brand Sofit in India with the launch of Sofit […]
Parle reenters dairy category with Smoodh Flavored milk
Twenty years after its brief flirtation with dairy products, Parle Agro Pvt. Ltd is back in the market with Smoodh flavoured milk, throwing a challenge to rivals such as Amul, Nestle and ITC which have carved up India’s value-added dairy beverages market. The Mumbai-based maker of Frooti and Appy fruit drinks soft-launched Smoodh at ₹10 per 85ml […]