US based DFC committed RS 76 Crores to Milk Mantra
Former director of Tetley, Srikumar Misra and Rashima Misra founded Milk Mantra in 2009. The compnay started its operations in 2012. The company collects milk from around 60,000 farmers. The turnover of the company is around Rs 220 crores with a customer base of close to 300000 on daily basis. The company operates in the […]
Dairy Day Plus : Immunity boosters enters Ice creams
Dairy Day ice creams is amongst the top 10 Ice cream brand in India. It has a strong footprint in Maharashtra, Goa, Puducherry,Telangana,AP, Tamilnadu and Karnataka. Dairy day launched a new category Dairy Day Plus especially made out of immunity boosting inputs. Dairy day would probably the first ice cream company in the world to […]
Amul eyeing branded Atta Market
Branded Atta is a Rs 15000-17000 Crore category in Indian FMCG market. It is dominated by large players like ITC , Godrej, Adani apart from large number of local brands. The competition is immense and the category is comfortably growing in double digit. ITC is believed to have almost one third of the total market […]