Mother Dairy joins cola clash with witty post
Amid the cola wars, Mother Dairy’s witty social media post garnered attention online. The post brands milk as a drink for a lifetime, taking an apparent jibe at Coca-Cola’s ‘Halftime’, and Pepsi’s ‘Anytime’. In Short Mother Dairy joined the cola wars with a witty milk ad Ad contrasted Cola 1 ‘Haftime’, Cola 2 ‘Anytime’, and […]
The Coca-Cola Co. pulls plug on Innocent dairy-free range
The Coca-Cola Co.’s Innocent brand is to discontinue its dairy-free range of beverages, announcing on social media that the three-strong line of drinks would be “leaving shelves in the next few weeks”. Primarily a producer of smoothies and juices, Innocent entered the dairy-free market in 2018 with a UK launch that sought to leverage the growing demand […]
Fairlife is The Coca-Cola Company’s Newest Billion Dollar Brand
Fairlife, LLC, a subsidiary of the Coca-Cola Company, has surpassed $1 billion in annual retail sales. Founded in 2012, Fairlife has pioneered ultra-filtration in the dairy industry through its portfolio of better-for-you products that are leading the value-added dairy category. Over the last decade, fairlife has remained committed to innovation and provided consumers with high-quality nutrition […]