Mondelez scraps lower-sugar Cadbury Dairy Milk
Mondelez International is to end the production of a version of its Cadbury Dairy Milk that contains 30% less sugar than the flagship bar. The confectionery giant launched the bars in 2019 as part of efforts to cut sugar in the products it sold in the UK and Ireland. At the time, the US giant said […]
Cadbury Dairy Milk new campaign ‘Fridge Mein Meetha, Toh Ghar Meetha
Cadbury Dairy Milk has rolled out a campaign ‘Fridge Mein Meetha, Toh Ghar Meetha,’ which shows how stocking ‘meetha’ at home can go a long way in making your everyday moments sweeter. With people spending a lot more time indoors, the campaign highlights daily relatable occasions where consumers open their refrigerators for smaller moments of […]
April-June performance by dairy majors showed slow growth against no growth despite Covid-19
Nestle showed a marginal decline in Profit before tax from Rs 659 Crores in Qtr 1 last year to Rs Rs 652 Crores in Apr-Jun 2020. Total revenue showed a micro growth of 1.7% to Rs 3050 crores as against Rs 3000 Crores reported last year. Net profit for Apr-Jun quarter showed a growth of […]