Sanchi brand ‘decline’ after NDDB merger: Jitu Patwari
Madhya Pradesh Congress chief Jitu Patwari has expressed concerns to Amit Shah regarding the decline of the ‘Sanchi’ dairy brand after its merger with NDDB. Patwari alleges the merger hasn’t benefited consumers or farmers, with milk collection and sales decreasing. He urged Union Home and Cooperative Minister Amit Shah to take action to revitalize the […]
Amul ranked among India’s third most valued brands
Gujarat Cooperative Milk Marketing Federation (Amul), the country’s largest milk cooperative, has been ranked as the third most valued brand in India in the prestigious YouGov India Value Rankings 2025. Notably, Amul is the only Fast-Moving Consumer Goods (FMCG) brand in the top three list, alongside e-commerce giants Amazon and Flipkart. According to an official communique, this ranking […]
Amul is the strongest Food Brand in the world
Amul & Hershey’s lead with AAA+ brand strength rating After placing second last year, Amul (brand value up 11% to USD3.3 billion) has risen one spot to become this year’s strongest food brand in the global rankings. Its brand value growth is supported in part by its robust BSI performance, having recorded an increase of […]
Ice Cream Brand Hocco’s Valued at INR 600 Cr With Backing From Chona Family, Sauce.vc
SUMMARYHocco has reportedly raised INR 100 Cr ($12 Mn) in a fresh funding round The funds will be used to expand the company’s manufacturing capacity The round also saw participation from angel investors, including film producers Ritesh Sidhwani and Farhan Akhtar Ahmedabad-based ice cream brand Hocco has reportedly raised INR 100 Cr ($12 Mn) in […]
Scotland cricket team unveils T20 World Cup jersey with Nandini dairy brand logo
In what comes as a proud moment for Kannadigas and dairy farmers in Karnataka, the Scotland cricket team on Wednesday unveiled its new ICC T20 World Cup jersey with Karnataka Milk Federation’s (KMF) Nandini logo. The Nandini logo is featured in the leading arm of the jersey in both English and Kannada. The jersey was […]
The big kick. How brands are scoring on football’s biggest stage
Even before the first goal could be scored at FIFA World Cup 2022, Qatar dealt a big blow to brand Budweiser – no alcohol at the stadium, it said. Definitely an awkward moment for the official beer partner to the tournament, which had reportedly spent $75 million on the association and the spirits of fans […]