Amul Issues Clarification After ‘Sharam Cheese’ Image Goes Viral
Earlier today an image that went viral purportedly showed Amul’s “sharam cheese. The image circulated online and was picked up by various media through the day. Soon after, Amul released a statement stating that the image was ‘fake’ and posted online ‘without any authorisation.’ The statement clarified: “This is for your kind information that a […]
From Butter to BioCNG: Amul marketer gets future ready
Amul doesn’t want to remain merely a part of the white revolution but aims to be an active participant in India’s go green story. After tasting success with its BioCNG pilot project in Banas Dairy, Gujarat, it is now striving to become a key player in representing the circular economy. Four new plants are coming […]
Amul continues to run because of the 1.4billion people:Jayen Mehta
The Managing Director of Amul India spoke at the Pitch Brand Talk summit about the brand continuing to stay relevant for the Indian consumer The Pitch Brand Talk summit held in Delhi on November 22 saw an enviable collective of industry leaders from across the country for a day of conversations and networking. The event […]
Suzuki planning to setup 4 Bio-CNG plants jointly with Amul
Suzuki is planning to setup 4 Bio-CNG plants jointly with Amul affiliated dairy (Banas Dairy in North Gujarat). Mr Kenichiro Toyofuku, Director (Sustainability), Maruti Suzuki India Ltd said this on the occasion of Amul Clean Fuel BioCNG Car rally which was flagged off from Pune on Monday. Mr. Kenichiro said – ”Bio -CNG is a […]
A daily glass of goat milk? Here’s what you need to know
A maldhari union wants Amul to sell the milk of goats separately, and the Gujarat govt has asked for details. It is true that Gandhiji preferred goat milk, and it has its advantages — but is a commercial operation viable? Mahatma Gandhi preferred goat milk, and claimed that since goats eat plants, herbs, shrubs, […]
After dairy success, Amul on path to secure green energy for India
After resonating with the dairy sector for years, Amul has decided to do a similar magic in India’s green energy revolution by trying to achieve what is not even thought about. After receiving the annual business line 2023 Iconic Changemaker award, managing director of Amul marketer Gujarat Cooperative Milk Marketing Federation (GCMMF) Jayen Mehta said Amul has […]
No spike seen in milk prices till middle of next year
Retail milk prices, which was increased a number of times last year, is unlikely to witness any spike in prices till middle of next year because of improvement in supplies since April and setting in of ‘flush’ season, a senior official with Mother Dairy, the major milk supplier in the Delhi-NCR region said “Since April, […]
Gujarat’s maldharis demand marketing of goat milk to Amul
After managing to persuade dairy giant Amul to procure and market camel milk, the maldharis (pastoralists) of Gujarat have now launched a bid for separate collection and marketing of goat milk and the state government has expressed its willingness to extend a helping hand. Gujarat’s Agriculture Minister Raghavji Patel held a meeting with representatives of […]
Reinventing AMUL- Moving uphill from Rs 55K Cr to Rs 1 Lakh Cr
On a busy day, about half a million people pass through New York’s Times Square, a big tourist at-traction known for its innovative advertising and digital billboards. On Sunday, October 8, a campaign titled ‘Be More Milk’ went live there. Targeted at youngsters, this 15-second message has been play-ing out 20 times an hour and […]
Shastri-Kurien, and the White Revolution: Dairy-Efficient India
When people talk of profound change and transformation, they often associate it with big pronouncements, highly publicised policy decisions with all the bells and whistles, and the usual dose of hype. But the transformation that enriches the lives and livelihoods of tens of millions of citizens often happens without fanfare. An unpublicised and largely forgotten […]