Dairy Executives Prioritize Costs and AI Amid 2025 Optimism

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McKinsey & Company’s seventh annual U.S. Dairy Leadership Survey, conducted in late 2024 with over 100 industry executives, reveals a sector under pressure yet hopeful for 2025. Key challenges include reduced herd sizes, inflation, labor shortages, and the emergence of avian influenza in North American cows in March 2024. Additionally, shifting international trade policies have […]

AI-Driven Startup MooRakshak Boosts Dairy Yields

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MooRakshak Bio Sciences, an agritech startup incubated at IIT Kanpur, is revolutionizing India’s dairy sector through precision cattle nutrition. Leveraging AI and image processing, the company provides data-driven, cost-effective feed recommendations tailored to individual cattle needs. This approach has led to increased milk yields, reduced greenhouse gas emissions, and improved farmer incomes. The startup’s platform […]

ITC leverages AI for spotting consumer trends & product development

Fast-Moving Consumer Goods (FMCG) major ITC Limited is leveraging Artificial Intelligence (AI) to strengthen its product portfolio by getting insights into new consumer trends. The company is also capitalising on technology throughout its product value chain. Under pilot runs for its dairy business, the company is using AI tools to check the health of cows and technologies to evaluate […]

17 million Artificial Insemination missing-shortage of milk in India

India has missed as many as 16.84 million artificial inseminations of cattle and buffaloes during the two years of COVID-19 pandemic. This is likely to have a long-lasting impact on the country’s milk production It just does not add up. India, the world’s largest milk producer for over half a century, is struggling with runaway milk […]

Haribol Empowering Ethical Dairy through the “KnowYourMilk”

Haribol, a visionary F&B brand in India, stands at the forefront of a dairy revolution that seamlessly blends tradition with technology. This groundbreaking endeavour empowers farmers, ensures ethical animal care, redefines sustainability and provides pure organic products to consumer from dairy to agricultural. Gauranga Das, member of the ISKCON Governing Body Commission (GBC), underscored the […]

The whiter evolution: How digitalisation can help D2C brands

The Indian economy, helped by the government’s push on digitalisation and aided by a strong internet penetration across the country, is on a strong upswing. A report by Redseer states that Indian e-commerce could grow at a CAGR of 27 per cent to reach $163 billion by 2026, which is thrice the growth of the […]

Researchers to investigate using AI to detect disease in cows

The project, is one of 14 projects to receive a share of £9m funding from the Biotechnology and Biological Sciences Research Council (BBSRC) and Department for Environment, Food and Rural Affairs (Defra) as part of a major initiative to combat endemic livestock disease. It is a collaboration of UoB researchers in veterinary medicine, animal behaviour, […]

How Hatsun Agro is growing byte-by-byte

Hatsun Agro Product Ltd has an asset that you can never find in its balance sheet, nor does it find a mention in any of its annual reports. The company has just begun to use it. “Data is Hatsun’s hidden asset,” says R G Chandramogan, Chairman of the ₹6,500-crore dairy products company, the biggest in […]