ITC targets double-digit market share for milkshake in FY24
Fast-Moving Consumer Goods (FMCG) major ITC Ltd is expecting a double-digit market share in FY24 in smoothies and milkshake beverage categories. The company offers smoothies under the brand — Sunfeast smoothies with milk and real fruits in mango, strawberry, litchi and peach-pineapple flavours. It also offers a dark fantasy chocolate shake. “We were only selling […]