Amul campaigns to bust “myths” about non-dairy beverages
In a newspaper advertisement this week, dairy cooperative Amul sought to bust “myths” about non-dairy beverages that are alternative to milk. The advertisement states that the term “milk” is being encroached by plant-based beverages made from soya, almonds, oats and others, which Amul believes is misleading for consumers. Amul’s aggressive campaign Amul has been very aggressive in…
Inclusion of cheese in India-EU FTA is not healthy for Indian dairy farmers
After successfully blocking milk product imports from New Zealand and Australia under the Regional Comprehensive Economic Partnership (RCEP) agreement, the Indian dairy industry is mounting similar pressure vis-à-vis a free trade deal with the European Union (EU). “They want to include dairy in the India-EU free trade agreement (FTA), which we are strongly resisting. When…
60K dairy farms to strategize their supply-chain with Dodla- Hesa Global
65% of India is still under the rural sector which is yet to go through development and lacks in terms of livelihood and employment. With this new wave of startup culture in India and new innovative ideas flowing, a lot of startups have been focused towards contributing to rural development. These start-ups are working towards…
Whey protein: The building block of our immunity system
The unprecedented crisis of COVID-19 ushered in a new era of health-related vigilance. We’re taking our temperatures and keeping an eye on community statistics. We’re washing our hands more frequently and keeping a safe distance from others. Taking proactive steps to steer clear of contagions has never been more crucial. Whether it’s wearing a mask…
Inclusion of cheese in India-EU FTA is not healthy for Indian dairy farmers
After successfully blocking milk product imports from New Zealand and Australia under the Regional Comprehensive Economic Partnership (RCEP) agreement, the Indian dairy industry is mounting similar pressure vis-à-vis a free trade deal with the European Union (EU). “They want to include dairy in the India-EU free trade agreement (FTA), which we are strongly resisting. When…
Whey protein: The building block of our immunity system
The unprecedented crisis of COVID-19 ushered in a new era of health-related vigilance. We’re taking our temperatures and keeping an eye on community statistics. We’re washing our hands more frequently and keeping a safe distance from others. Taking proactive steps to steer clear of contagions has never been more crucial. Whether it’s wearing a mask…
Zydus eyes ghee segment with launch of Nutralite Doodhshakti
With a focus on grabbing a bigger share of the packaged food business, Zydus Wellness is targeting the ghee segment. It has also been ramping up its overall direct distribution across urban and rural regions. The company recently launched ghee and probiotic butterspread under the brand Nutralite Doodhshakti. Focus on retail sales Tarun Arora, CEO,…
Rs 4 per litre milk subsidy released to Karimnagar dairy farmers
Good news to the milk farmers of Karimnagar Dairy as the State government has announced release of Rs 4 per litre incentive to a tune of Rs 26.19 crore to the farmers of integrated Karimnagar district from January 2019 onwards. Ch Rajeshwara Rao, Chairman of Karimnagar Milk Producer Company Limited, along with Mother Dairy Chairman…
1,000 Vijaya Dairy outlets to be set up across Telangana State
Animal Husbandry Minister Talasani Srinivas Yadav said on Friday that Vijaya Dairy would soon increase the number of outlets in the State to 1,000 in view of the increase in customer base. This will also help in generating employment to over one lakh people, he said. Addressing a press conference at Telangana Rashtra Samithi Legislature…
Govt to launch Rs 5000 Crores dairy entrepreneurship scheme
The Centre will soon roll out a ₹5,000-crore scheme to promote entrepreneurship in the animal husbandry sector, with the twin objective of increasing productivity and reducing input costs, Atul Chaturvedi, secretary, ministry of fisheries, animal husbandry and dairying said in an interview. The focus will shift from alleviating poverty to encouraging more investments in the sector,…