Butter prices start to fall after wholesale milk prices ease

The price of own-label butter is starting to fall, according to The Grocer’s analysis of Assosia data. Eight own-label lines have seen price drops over the past four weeks across Asda, Morrisons, Sainsbury’s, Tesco and Waitrose. Standout fallers included a Sainsbury’s Salted British Butter line (500g), which saw a price drop of 20p (or 6%) to £3.35. Sainsbury’s, Morrisons and…