Nandini’s Cooperative Brand Strategy in Dairy
Nandini, the flagship dairy brand of the Karnataka Milk Federation (KMF), demonstrates how a cooperative structure can be converted into a strong consumer brand by combining farmer ownership, regional trust, affordable pricing and wide distribution. Its competitive strength is rooted in Karnataka’s extensive cooperative network, which connects milk producers with collection, processing and marketing infrastructure…
KMF Hikes Nandini Ghee & Butter Prices
The Karnataka Milk Federation (KMF) has increased the prices of its Nandini brand ghee by ₹15 per litre and butter by ₹50 per kg, with the revised rates taking effect from July 24, 2026. Following the revision, the price of 1 litre of ghee has increased from ₹700 to ₹715, while 1 kg of butter…
Karnataka HC Clears Nandini’s Telangana Expansion
In a significant boost for interstate dairy marketing, the Karnataka High Court has cleared the way for Karnataka Milk Federation’s (KMF) flagship dairy brand Nandini to expand its operations into districts of Telangana. The court dismissed legal objections challenging the sale and distribution of Nandini dairy products in the neighbouring state, paving the way for…
Bamul Secures ₹136 Cr Tirupati Ghee Supply Deal
Karnataka’s Bangalore Milk Union Limited (Bamul) has secured a major institutional contract to supply 2 lakh kg of Nandini ghee per month to the Tirumala Tirupati temple for the next six months, marking a significant milestone in cooperative-led dairy supply. The agreement, signed with the Tirumala Tirupati Devasthanams, is valued at around ₹136 crore, with…
Nandini Partners RCB for IPL 2026
Karnataka Milk Federation’s flagship brand Nandini has partnered with Royal Challengers Bengaluru as the official dairy partner for the IPL 2026 season, marking a strategic brand collaboration ahead of the tournament beginning March 28, 2026. The partnership brings together two major Karnataka-based brands—Nandini and RCB—with the objective of strengthening regional connect and engaging with the…
Nandini Seeks Probe into ₹1 Milk Sale Online
The Bangalore Urban, Rural and Ramanagara District Co-operative Milk Producers’ Societies’ Union Ltd (BAMUL), which markets the Nandini dairy brand under the Karnataka Milk Federation (KMF), has urged the Government of India and the Competition Commission of India (CCI) to investigate deep discounting of milk on quick-commerce platforms. In a March 14 representation to…
Nandini Adopts AI-Based Product Counting to Boost Dairy Operations
The **Karnataka Milk Federation (KMF) — under its flagship Nandini dairy brand — is rolling out an AI-based product counting solution at key processing facilities in Bengaluru, Kanakapura and Hoskote to strengthen inventory tracking and operational efficiency. This camera-enabled machine-vision system will automate the counting of milk and dairy product units during packing and dispatch,…
Milk Tops Orders in India’s Quick Commerce Trends: Zepto Report
According to Zepto’s 2025 annual trends report, milk emerged as the most-ordered item across major Indian metros, highlighting how quick commerce demand for daily essentials has surged alongside traditional grocery habits. In Bengaluru, Nandini milk led with approximately 8.8 million units ordered, while in Mumbai and Delhi NCR, Amul milk accounted for around 9 million…
Karnataka Milk Federation Hikes Ghee Price by Rs 90/Litre
Karnataka Milk Federation (KMF) has announced a price hike of ₹ 90 per litre for its ghee product, raising the retail price to ₹ 700 per litre in key markets. The increase is attributed to rising input costs — particularly for milk solids and packaging — and will take effect from the coming week as…
Nandini Sweets Hits ₹46 Cr, Sets Record in Festive Season
Karnataka Milk Federation (KMF), through its Nandini sweets line, sold 1,100 metric tonnes of products and achieved a revenue of ₹46 crore during the Dasara–Diwali season—a 38% jump over last year. Last year, KMF had recorded 725-tonne volume and ₹33.48 crore turnover in the same festival period. KMF procures roughly one crore litres of milk…