Mother Dairy joins cola clash with witty post

Amid the cola wars, Mother Dairy’s witty social media post garnered attention online. The post brands milk as a drink for a lifetime, taking an apparent jibe at Coca-Cola’s ‘Halftime’, and Pepsi’s ‘Anytime’. In Short Mother Dairy joined the cola wars with a witty milk ad Ad contrasted Cola 1 ‘Haftime’, Cola 2 ‘Anytime’, and…
Mother Dairy turnover may rise 15% to cross Rs 17K cr in FY25

Mother Dairy is likely to achieve 15 per cent growth in turnover this fiscal to more than Rs 17,000 crore on strong demand for its food products and expansion of production capacity as well as distribution network. Besides fresh milk and other dairy products, Mother Dairy sells edible oils under ‘Dhara’ brand and horticulture (fresh…
Mother Dairy posts net profit of ₹106 crore in FY24

Mother Dairy and Vegetables Pvt Ltd was back in the black in FY23-24. The packaged dairy and food company posted a net profit of ₹106.27 crore in FY 24, as per its RoC filing sourced from business intelligence platform Tofler. In FY23, the wholly-owned subisidary of NDDB, had posted a net loss of ₹133.32 crore….
Mother Dairy to market NCOL’s organic products in Delhi

Mother Dairy has entered into a memorandum of understanding (MoU) with NCOL to distribute the ‘Bharat Organics brand across multiple channels and geographies. New Delhi: Mother Dairy on Tuesday said it has signed an agreement with the National Cooperative Organics Ltd (NCOL) to exclusively distribute the latter’s organic products under the ‘Bharat Organics’ brand in Delhi-NCR….
Milk wars: Nandini all set to invade Delhi NCR

November 21 Delhi’s beloved Mother Dairy, which fights for shelf space with Amul and a few private brands, is set to face more competition. Nandini, the milk brand owned by Karnataka’s dairy cooperative, is invading the Capital with four variants of cow milk, curd and buttermilk which will be on sale from Friday onwards. And…
Mother Dairy planning to enter D2C segment in FY 25

With consumers increasingly turning to online shopping, Mother Dairy is looking at getting onto the D2C bandwagon. The company, which is celebrating 50 years since inception, closed FY24 with a turnover of ₹15,000 crore. With an eye on the next phase of growth, the packaged food major is ramping up manufacturing capacities, launching new products,…
Meghalaya Government and NDDB Mother Dairy sign MoU

The Meghalaya State Agricultural Marketing Board, Government of Meghalaya, signed a Memorandum of Understanding (MoU) with Mother Dairy Fruits and Vegetables Pvt. Ltd., a subsidiary of the National Dairy Development Board (NDDB). This agreement aims to enhance collaboration in agricultural marketing and supply chain management in Meghalaya. The signing witnessed the attendance of Conrad K…
Mother Dairy aims Rs 17,000 cr turnover in FY25 on better demand: MD

Mother Dairy is targeting a 13 per cent growth in its turnover to Rs 17,000 crore this fiscal, as it expects higher demand for its dairy and edible oils products. Mother Dairy is a leading milk supplier in Delhi-NCR. It sells edible oils pan-India under the ‘Dhara’ brand and markets fresh fruits and vegetables in…
Top 5 Indian food brands have Dairy portfolio- Amul, Mother Dairy, Nandini shines again

Brand Finance’s Global Brand Equity Monitor Research utilises a comprehensive framework to track and measure the core building blocks that underpin strong brands, while delivering nuanced insights that direct strategy for understanding, maintaining and building brand strength. Brands, and customer relationship with brands, are complex. As such they require attention, direction and measured support if…
Soaring milk prices may hit affordability, health

Growth in the dairy industry necessitates ethical, accessible and safe milk production; without these, milk could become inaccessible to the general public For ages, milk has been universally acknowledged as an excellent source of nutrition, especially for children. A good sign that milk & dairy production in our country is increasing fast. However, if the…