Fonterra Ditches A2, Goes All In on Lactose-Free
A Major Agribusiness Pivot Sees Fonterra Discontinue Its A2 Milk Line to Focus on New Zealand’s Fastest-Growing Dairy Segment. In a strategic move set to reshape a key segment of the agribusiness market, New Zealand dairy giant Fonterra has announced the discontinuation of its A2 milk range. The cooperative’s decision, confirmed in a notice, is a clear…