Amul ranked among India’s third most valued brands

Gujarat Cooperative Milk Marketing Federation (Amul), the country’s largest milk cooperative, has been ranked as the third most valued brand in India in the prestigious YouGov India Value Rankings 2025. Notably, Amul is the only Fast-Moving Consumer Goods (FMCG) brand in the top three list, alongside e-commerce giants Amazon and Flipkart. According to an official communique, this ranking…
Milking Opportunities: Dairy Players Expand Beyond Borders

The organised dairy market in India has been witnessing significant activity recently, with players exploring new markets and diversifying product categories to strengthen their presence. Industry players and analysts see a shift as value-added products will drive profitability. Expansion mode on, value-added products drive margins Industry experts emphasise that while milk ensures market penetration, higher…
Can Sahyadri Farms do an Amul?

The success of Sahyadri farms presents a blue print for the fruits and vegetables sector. India’s fruits and vegetables (F&V) sector is growing faster than cereals, contributing roughly 30% to the value of crop agriculture. It is also more nutritious. Yet, it receives far less policy focus and institutional support compared to cereals. Without organised…
Building a Culture of Consistency in Dairy

Consistency in dairy products is not just a technical challenge—it is a strategic necessity. Consumers expect the same taste, texture, and quality every time they buy milk, butter, cheese, or yogurt. However, delivering uniformity in dairy products is far more complex than in many other industries. It requires managing multiple variables, from breed and feeding…
Amul to invest Rs 600 crore in Kolkata

The new facility will have an impressive milk processing capacity of 15 lakh litres per day, catering to the growing demand for curd, especially in Kolkata and its surrounding regions. Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF), known for its iconic Amul brand, has committed to investing Rs 600 crore to establish a state-of-the-art integrated dairy plant in Kolkata,…
Amul Cuts Milk Prices For 1 per Litre Packs Across India

Amul Milk New Price: In Delhi, the rate of Amul Gold milk has been reduced to Rs 67 from Rs 68 per litre while price of Amul Taaza will now be Rs 55 from Rs 56 per litre earlier. Gujarat Cooperative Milk Marketing Federation (GCMMF), which markets dairy products under the Amul brand, has reduced…
India needs 5-6 more cooperatives like Amul-Modi

During the inaugural ceremony of Grameen Bharat Mahotsav, Modi remarked that milk production is currently providing the highest returns to farmers’ Prime Minister Narendra Modi on Saturday called for 5 to 6 more Amul – like cooperative bodies to bring more and more changes to rural India. During the inaugural ceremony of Grameen Bharat Mahotsav, Modi…
Shyam Benegal, the Prometheus of India cinema- Manthan

1976 was a turning point for India, especially for Hindi cinema. That year saw the release of iconic blockbusters, like Laila-Majnu, based on a medieval love story, and Nagin, based on pure superstition. Other so-called ‘formula films’ like Heraferi, Kalicharan and Kabhi-Kabhi also hit the theatres. In the same year, Hindi-speaking audiences were introduced to ‘offbeat’ films like Chitchor and Chhoti Si Baat, where the…
New Govt. gives up on Amul in Sri Lanka

The new government is unlikely to follow the previous government’s model in tying up with India’s Amul in the development of dairy sector, an informed source said yesterday During the time of the last government, Sri Lanka sought assistance from India’s National Dairy Development Board (NDDB) and market leader Amul in a bid to scale…
Amul will never get listed or bring it’s IPO

The dairy business is not an easy space to be in. Even the best dairy industry player like Amul took decades to reach where it is today. It is a business where challenges are present all year around. But if you scale the business, these challenges tend to come down. And then comes an inflection…