Dairy Tops Tourism: NZ’s Big Export Earner in 2024-25
Despite a strong post-pandemic recovery in visitor numbers, New Zealand Government data show that dairy exports remain the country’s largest overseas revenue source, generating NZ$23.1 billion in the 12 months to March 2025 — comfortably ahead of foreign tourist spending of NZ$18.1 billion. Tourism has gained ground, with visitor numbers rising and international spend up…