Heritage Foods Ltd has strongly denied claims linking its dairy products to alleged sub-standard ghee supplied for use at the Tirumala Venkateswara Temple (TTD), calling the assertions “baseless and defamatory.” The company said in a public statement that it has no contractual association with the Tirumala temple’s ghee procurement and warned that it will initiate legal proceedings for defamation if such claims continue to circulate without evidence.
The clarification comes amid political controversy and public debate over the sourcing and quality of ghee used in prasadam preparation, which has drawn attention from party leaders and social media commentators. Heritage emphasised that its products undergo strict quality assurance and testing, meeting all regulatory norms, and reiterated that no ghee or milk products of the company have been supplied to the TTD. The company described the allegations as “false and damaging to its reputation.”
The Tirumala temple’s prasadam — particularly its laddu offerings made with ghee — carries deep religious significance and draws millions of devotees annually. Past controversies over ghee quality have highlighted the need for transparent supply chains, rigorous testing protocols and clear communication from both procurers and suppliers. Heritage’s response underscores how sensitive dairy supply issues can quickly escalate into reputational and legal disputes when unverified claims circulate in public discourse.
Industry observers note that the episode reflects broader challenges in India’s dairy sector: the importance of traceability in institutional supplies; the role of brand credibility in maintaining consumer trust; and the need for robust regulatory oversight and independent quality audits to prevent misinformation from undermining confidence in established dairy brands.
Source : Dairynews7x7 Feb 15th 2026 Read full story here
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